About Our Team
We are a collective of designers, writers, and researchers who focus on helping mission-driven non-profits and educational institutions effectively disseminate their message through multi-channel resources to maximize their reach.
Unlike our competitors, we leverage behavioral design principles to engage effective human behavior and drive further engagement.
Over the last decade, we’ve had the privilege to work with clients in many industries with different projects and goals. As we dove deeper, we found the field of behavioral design to intersect with graphic design for a stronger impact. Context really matters to effectively influence human behavior. When it comes to communication, effective design should take in the context of the audience and the desired decision or action to take. We thrive on helping you:
Identify the optimal format the audience will receive your information and work to effectively capture their attention
Understand people’s limited attention and assess the best ways to communicate the most important information first
Improve your audience’s lives and solve their problems by understanding and working on developing effective communications towards the desired end result
Our clients see us as their partner and advocate as we set out to solve their visual and written messaging challenges to capture audience attention. Working together, we combine different sets of expertise with thought knowledge and visual design to drive deeper engagement with their mission.
Since 2013, we have worked with over 54 companies and individuals and on over 1,600 projects, ranging from non-profits, educational institutions, large and small publishers, start-ups, media companies, and more. Drop us a line if you would like to know more about our expertise within your area of focus and to discuss how we can partner together.
Team
ELISE GRINSTEAD is the founder of Grinstead Design Collective Ltd. and has more than fifteen years of experience in graphic design across a wide range of industries and applications. She specializes in comprehensive design strategy and applications through the lens of human behavior. Her love of problem-solving leads each design challenge to be an exploration for innovation and solutions.
KATE REYNOLDS has nearly two decades of experience in writing, editing, designing, and developing cross-platform identities. In her work here, she specializes in full-length publication design and branding strategy—she has over 130 designed publications under her belt! Her attention to detail is unmatched and her blended skill set makes her a robust asset on any project.
ELIZABETH VAUGHN is a designer specializing in visual brand concepting, design of printed marketing and advertising, and providing ongoing project design support. Always a quick and eager learner, she’s constantly experimenting with creative visual solutions for maximum audience impact. She has an incredible work ethic and creates striking and cohesive designs through thoughtful use of typography, imagery, and color.
JULIA MOSHACK is a digital artist, designer, and animator. She is widely versatile in many different styles that can adapt to the client and project needs. Her contributions include bespoke illustrations, infographic conception, custom animation, and other visual contributions. Originally from Ukraine, she began work as a professional artist for international companies in 2014 and has been displaced because of the war. She is currently working on projects in Bulgaria.
MOLLY DENNEN has over a decade of experience in education and a Master’s in International Education, which allows her to offer a comprehensive skill set suited for navigating the complexities of academia. She possesses expertise in curriculum design, project management, and strategy setting, enabling her to oversee comprehensive initiatives with precision and drive impactful change. Leveraging her background in higher education, Molly has led successful marketing campaigns to drive student enrollment and enhance institutional visibility. By blending curriculum and learning expertise with marketing acumen, she ensures alignment between promotional efforts and academic objectives, fostering meaningful learning experiences and institutional success.
CHRISTINA LA FLEUR is a communication researcher with 7 years of experience working with more than 90 clients across industries and organization structures. Her communication analysis career began on the TRUE Global Intelligence team at FleishmanHillard and, after completing her MSc in Communication Science at the University of Amsterdam, she opened her own consultancy to provide those same high-quality PR insights to purpose-driven organizations. She specializes in trend monitoring and stakeholder research, helping organizations decide how to position their key messages for the greatest impact.